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Thursday, October 1, 2009

Small Business Marketing Tactic: Connect With Your Local Newspaper!

Connecting with the editor at your local newspaper, you have an opportunity to have your voice heard by your entire community!

A few ideas:

1. Create an annual award and publcize it. Outstanding Employee, NO ACCIDENTS in 5 Years, etc
2. Write a "Letter To The Editor" of your local paper/trade periodical
3. Offer industry tips in an article to your local paper/newsletter/home owners association newsletter

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