In an economic time when many companies discover that finding new customers can become very expensive, what's a small business to do in an economy when every dollar earned needs to be used to its best capability?
Invest the time and resources into targeting your current customer base.
Build and promote a customer loyalty program that rewards YOUR customers with:
- coupons,
- add-on incentives,
- invitation only SALES only available "before" or "after" open-for-business hours,
- a genuine THANK YOU!
Much success has been experience by small business owners, who have provided their valued consumers with reasons to return.
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