Absent from blogging the past few months, I am thrilled to return with some incredible information, strategy, tactics for small business owners! SOCIAL MEDIA MARKETING
We have been hearing much about social media marketing for a couple of years. From my own recent experiences, I plan will begin to share pertinent information and suggestions regarding how your business can thrive within this social media world too.
I will be disclose real-life examples from my current work with my client partners and suggest how you may incorporate those tactics into social media areas of your business.
REMEMBER! Social media marketing is NOT the end all of your marketing. Yes, it can definitely impact your business. We must remember that social media marketing is simply one prong within your overall marketing mix that adds great value to provide you with your own online community focus group that shares the value of your product or service and encourages them to SHARE that value with their community of friends.
Closing this post, I share this cool result from a basic use of social media:
1. My client's Twitter channel had just under 100 followers
2. Thursday night, I posted an update that the brand was going to be featured on Fox's HANNITY
3. Within 20 minutes, 3 of the followers had ReTweeted the post to their list of friends.
3. Within 30 minutes, 7000 followers of followers had received the news!
To prove, social media marketing works WHEN you are intentional, proactive and when you enter the channel with a plan. I will discuss this in future posts.
Stay tuned for a newly invigorated MarketingBloc that will focus much effort to provide YOU information, statistics, and tactics to grow your company's product/service when you add social media marketing to your marketing mix.
talk soon :)
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